Merchant Monday is a series of posts from LoyalBlocks about some of our favorite merchants. If you’re interested in being featured here, please contact Joanna. If you’re interested in becoming a LoyalBlocks merchant, head over to our website now to set up your customer loyalty program.
Yooglers Frozen Yogurt
Yooglers Frozen Yogurt is a Spanish company that opened their flagship US store in Manhatten in 2012. They offer 20 delicious flavors of self serve frozen yogurt as well as over 90 toppings - so you can be sure that you'll find something you like. Yooglers was started out of the belief that frozen yogurt can bring out the kid in all of us. With flavors like Oozing Cinnamon Roll, Pina Colada and Cookies and Cream, as well as the more traditional Vanilla, Chocolate and Strawberry, we're pretty hopeful they'll succeed!
Yoogler's are a great believer in loyalty, and have really created personal relationships with their regular customers. Anne Black, Manager of Yooglers Frozen Yogurt Manhattan, told us "Loyalty means seeing the same customer three times in one day, knowing their first names, what flavor they love, and how their calculus test went." Anne isn't kidding when she says she's serious about loyalty - Yoogler's is very close to Brittany Hall of NYU and they have a great relationship with some of the students there.
"It's about creating a system to say thank you for making my shop part of their lives!" says Anne. "We have quite a few loyal customers who come every single day and I want to be able to reward them." To do this, Yooglers is using the LoyalBlocks punch card and giving away $4 worth of frozen yogurt when customers complete it. They're also giving away one punch free for all first time customers - a great way to say thanks for visiting!